Deion Sanders offered heartfelt condolences Wednesday morning following the death of longtime Colorado Buffaloes beat writer and recruiting insider Adam Munsterteiger.
Munsterteiger’s wife, Liz, announced on social media that he passed away peacefully Tuesday night surrounded by family. The BuffStampede reporter had recently been hospitalized but had returned to work covering Colorado football recruiting visits this past weekend.
Coach Prime quickly posted two public messages honoring Munsterteiger, showing the respect, the Colorado head coach had for someone who spent years covering the program closely.
“We appreciated u [Adam] and respected u truly,” Sanders wrote. “Thank u for being u and I’m praying for entire family, friends & loved ones. Adam is 1 of 1. God bless!”
Later Wednesday morning, Sanders shared another reflective message that resonated with many Colorado fans grieving the sudden loss.
“Let’s stop taking this day for granted!” Sanders wrote. “Someone waaay more deserving didn’t wake up this morning but we did and we somehow take this gift for granted. Today is a gift therefore let’s live it being appreciative & kind. God bless u.”
Colorado athletic director Fernando Lovo also responded publicly to Sanders’ message while many around the program continued mourning Munsterteiger’s passing.
“Awake. Blessed. Grateful,” Lovo wrote. He also that it was a pleasure getting to know Adam and that his memory will live on through all the lives he's touched.
What made the news especially difficult for many around the Colorado community was that Munsterteiger had recently sounded upbeat and energetic while appearing on a podcast with longtime Buffs play-by-play announcer Mark Johnson, making his sudden passing even harder for many fans and colleagues to process.
Adam was widely respected throughout the college football media industry not only for his recruiting coverage, but for helping build BuffStampede into one of the most recognizable Colorado fan outlets in the country. The website had also recently partnered with On3, where Munsterteiger continued serving as the site’s publisher and leading voice covering Colorado athletics and recruiting.
On3 founder and CEO Shannon Terry paid tribute Wednesday morning while recognizing the impact Adam had on both the business and personal side of college football coverage.
“Adam is as good as they come,” Terry wrote. “He ran a market-leading fan site and was both a publisher and a talent. Was just an incredible human in every way.”
The Colorado community lost a very respected voice this week.
The many reactions that poured in painted a much larger picture than simply a respected recruiting reporter or beat writer. Former colleagues, subscribers, players, coaches, media members, and Colorado fans all shared stories about Munsterteiger’s professionalism, kindness, consistency, and willingness to help others around the industry.
I didn’t know Adam well personally, but I did meet him at the last few Big 12 media days and always admired his work from afar. Reading through the reactions from people who knew him much better than I did, it’s obvious he left a lasting mark on a lot of people around Colorado athletics.
