Deion Sanders went on The Tonight Show Starring Jimmy Fallon on March 14 and addressed several of the most notable names in sports and entertainment.
Sanders told Dwayne "The Rock" Johnson that he wanted the 51-year-old movie star and WWE superstar -- he'll be having his first announced match in over a decade on April 6 teaming up with his cousin, the reigning, defending, undisputed champion of the world, Roman Reigns to take on Cody Rhodes and Seth Rollins on the first night of WrestleMania XL -- to run for the office of the President of the United States.
“It’s time for you to step up to the plate and take it to the next level,” Coach Prime said in a message aimed at the "Great One" (h/t USA Today). “I need you to run for office. I need you to be the president of the United States of America.”
As for Iowa star Caitlin Clark, the surefire No. 1 overall pick in the 2025 WNBA draft after breaking the all-time record for most points in a career in women's college basketball, Sanders told her to just be herself as she transitions to the pros.
“Caitlin, baby girl, let me tell you something,” Sanders prefaced before saying, “We coming down the homestretch. This is gonna be your last dance. And guess what? I don’t care what they say about the WNBA, but I know what you're capable of. I need you to go out there and lead like you’ve never led before. I need you to dominate like you’ve never dominated before. And unapologetically, girl, I need you to be you!”
Coach Prime saved special advice for retired former Philadelphia Eagles star center Jason Kelce: be your unfiltered self on the "New Heights with Jason and Travis Kelce" podcast.
"I want you to be as controversial as you ever wanted to be on your podcast," Sanders prefaced before saying, "I love, I appreciate you. But baby, it's time for you to really be."
Deion Sanders continues to make Colorado culturally relevant
Sanders is the only Colorado coach to ever grace the seat beside Jimmy Fallon on The Tonight Show, and he's certainly the only coach who can comment on any of these celebrities and make headlines. Well, to be fair, he's the only coach who would.
That's the "Prime Effect" in practice.